White Ribbon Alliance Kenya
Ask. Listen. Act. Igniting a Healthier Future for Every Woman and Girl in Kenya.
Empowering women and girls by listening to their needs and turning their voices into lasting change for a healthier Kenya.

Our Story
The Heart of White Ribbon Alliance Kenya
We are a homegrown, women-led organization dedicated to transforming health for women, girls, and newborns across Kenya. By listening deeply to the needs of over 3.5 million women and turning their voices into action, we are building a future where every woman is an architect of her own well-being.
The Problems We're Solving

What we do
We work to ensure that every woman and girl in Kenya has the power to shape her own health and well-being. By turning their lived experiences into bold action, we transform health systems from the ground up to be more respectful, equitable, and effective.
We address two key problems: the gap between health services and what women actually need, and the lack of dignified and equitable care. We bridge the first by amplifying the unheard voices of women and girls, making their needs the basis for systemic change. We solve the second by advocating for better-funded policies and promoting healthcare practices that are respectful and accountable, ensuring every woman receives the care she deserves.
Our Campaigns

Respectful maternity care is a fundamental human right, and it is at the core of our work. The What Women Want for Respectful Maternity Care campaign, launched in 2023, directly responded to the more than 120,000 women and girls who told us that dignity and respect are their highest priorities.

Following the success of our What Women Want campaign, we launched What Women Want for Economic Empowerment in 2023. This campaign, which reached over 7,160 women and girls in Kajiado, was born from a powerful truth: a woman’s ability to access and sustain quality healthcare is inseparable from her financial strength.


Our work is a direct response to a stark truth: 9 out of 10 maternal deaths in Kenya are caused by poor quality of care. This fact ignited our first-ever campaign, What Women Want (WWW). Launched in 2018, this campaign was built on a simple, yet powerful idea: ask the women who use reproductive and maternal health services what they need most. From the voices of over 3.5 million women, a movement was born.
Our stories
At WRA Kenya, we believe that the experts of their own lives are the women and girls we serve. That's why we don't just hold meetings in boardrooms; we meet people where they are: in clinics, at marketplaces, by water points, and during community gatherings. This isn't just a strategy; it's our Ask, Listen, Act Power Approach in action.









